Diploma in Marketing and Advertising

Course overview

Statistics
Qualification Diploma 3 (D3)
Study mode Full-time
Durasi 30 months
Intakes Januari, April, Juni, Agustus
Tuition (Local students) Rp 123.366.568
Tuition (Foreign students) Rp 123.366.568
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About

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Admissions

Intakes

Fees

Tuition

Rp 123.366.568
Local students
Rp 123.366.568
Foreign students

Estimated cost as reported by the Institution.

Application

Data not available
Local students
Data not available
Foreign students

Student Visa

Data not available
Foreign students

Every effort has been made to ensure that information contained in this website is correct. Changes to any aspects of the programmes may be made from time to time due to unforeseeable circumstances beyond our control and the Institution and EasyUni reserve the right to make amendments to any information contained in this website without prior notice. The Institution and EasyUni accept no liability for any loss or damage arising from any use or misuse of or reliance on any information contained in this website.

Entry Requirements

  • Pass SPM / O Level dengan minimal 3 credit.
  • Pass UEC dengan minimal grade B pada 3 subjek.
  • Kualifikasi lainnya yang diakui oleh Ministry of Education, Malaysia dan dipertimbangkan secara case-by-case.
  • Persyaratan Bahasa Inggris
    • SPM – grade C
    • UEC – C8
    • IELTS  – Band 5.0

Curriculum

Year 1

  • Advertising Principles
  • Brand Management
  • Communication English 102
  • Communication English 103
  • Communication English 104
  • Computer Graphics
  • Creative Thinking
  • Introduction to Sociology
  • Presentation Skills
  • Media Research, Strategy, Planning & Buying
  • Marketing Communication
  • Marketing Communications Research
  • Marketing Principles
  • Mass Communication
  • Research Methodology
  • Bahasa Kebangsaan
  • Pengajian Malaysia

Year 2

  • Account Management
  • Advertising Campaign Planning
  • Consumer Behaviour
  • Creative Concept Development
  • Creative Process and Execution
  • Cross Cultural Studies
  • Pengajian Islam / Pendidikan Moral
  • In-Company Practical Training

Year 3

Elective: Pilih 4 (empat) subjek

Creative Electives

  • Contextual Studies
  • Copywriting
  • Motion Graphics
  • Photography and Digital Imaging
  • Portfolio Building
  • Visual Communication
  • Web Design

Marketing Electives

  • Corporate Social Responsibilities (CSR) and Corporate Communication
  • Event Planning and Project Management
  • Integrated Marketing Communications
  • Interactive Marketing
  • Public Relations

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