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EasyUni Sdn Bhd

Level 17, The Bousteador No.10, Jalan PJU 7/6, Mutiara Damansara 47800 Petaling Jaya, Selangor, Malaysia
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+60142521561

EasyUni Sdn Bhd

Level 17, The Bousteador No.10, Jalan PJU 7/6, Mutiara Damansara 47800 Petaling Jaya, Selangor, Malaysia
4.4

(43) Google reviews

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Master of Marketing

About

The Master of Marketing program at Sunway University equips students with the skills and knowledge to become effective marketing practitioners. It covers market theories, tools, and techniques, while encouraging the application of theory to uncover new consumer behaviors and market opportunities. The program also explores global issues impacting businesses and consumers, preparing graduates for diverse marketing careers. Upon completion, students will receive dual certificates from Sunway University and Lancaster University.

Key facts

Statistics
Qualification Magister (S2)
Study mode Full-time, Part-time
Durasi 1 year
Intakes Januari, Maret, Mei, Juli, September
Total estimated cost (local) Rp 200.848.625
Total estimated cost (foreign) Rp 209.515.856

Subjects

  • Pemasaran

Durasi

1 year

Tuition fees

Description Local students Foreign students
Tuition fee Rp 181.819.238 Rp 181.819.238
Miscellaneous fees Rp 19.029.386 Rp 27.696.617
Total estimated cost of attendance Rp 200.848.625 Rp 209.515.856
Estimated cost per year Rp 200.848.625 Rp 209.515.856

Miscellanous fees explained

Local students

Description Amount
Enrolment Fee Rp 2.696.471
Deposit (refundable) Rp 2.696.471-Rp 3.852.102
Student Resource Fee Rp 6.933.784-Rp 111.710.973

Foreign students

Description Amount
Enrolment Fee Rp 2.696.471
Deposit (refundable) Rp 2.696.471-Rp 3.852.102
International Administrative Fee Rp 5.778.153-Rp 34.668.922
Student Resource Fee Rp 6.933.784-Rp 111.710.973

Estimated cost as reported by the institution. There may be additional administrative fees. Please contact us for the latest information.

Every effort has been made to ensure that information contained in this website is correct. Changes to any aspects of the programmes may be made from time to time due to unforeseeable circumstances beyond our control and the Institution and EasyUni reserve the right to make amendments to any information contained in this website without prior notice. The Institution and EasyUni accept no liability for any loss or damage arising from any use or misuse of or reliance on any information contained in this website.

Admissions

Intakes

Entry Requirements

Entry Requirements

  • A Bachelor’s degree (Level 6, MQF) in related fields with a minimum CGPA of 2.50 as accepted by the HEP Senate; or
  • A Bachelor’s degree (Level 6, MQF) in related fields with a minimum CGPA of 2.00 and not meeting a CGPA of 2.50 can be accepted, subject to a rigorous internal assessment; or
  • A Bachelor’s degree (Level 6, MQF) in non-related fields with a minimum CGPA of 2.00 as accepted by the HEP Senate and with relevant working experience of at least 2 years of work experience, subject to a rigorous internal assessment; or
  • A Bachelor’s degree (Level 6, MQF) in non-related fields with a minimum CGPA of 2.00 as accepted by the HEP Senate and without relevant working experience, subject to passing pre-requisite courses; or
  • An APEL.A Certificate (APEL T-7) (Recognition of Prior Learning) (Click on this link for further information on APEL.A)
  • Other equivalent/related qualifications to a Bachelor’s degree (Level 6, MQF) recognised by the Malaysian Government.

English Language Requirements

  • IELTS 6.5 or equivalent

Curriculum

Introduction to Marketing Theory

  • Marketing Theory & Application
  • Advanced Consumer Behaviour
  • Global Marketing
  • Marketing Communication
  • Services Marketing
  • Strategic Marketing

Seeing Marketing Theory in Practice

*Elective: Choose any ONE

  • Digital Marketing *
  • Marketing Analytics *
  • Business to Business Marketing *

The Practice of Marketing

  • Marketing Research Methods
  • Research Project